A-Trak dynamic type
A dynamic identity of kinetic typography and design for A-Trak by DIA.
A mesmerizing dynamic design system for the DJ and record producer A-Trak, the design comes to life in everything from live show visuals and album covers to web design and flyers. The DIA team have created a unique identity that feels lo-fi but explores every medium and expression through type, colour and animation. DIA have worked with Nike Basketball, Nissan and more, with A-Trak as the latest collab to form a kinetic brand experience.
![A-Trak_DIA-goodfromyou-2.gif](https://images.squarespace-cdn.com/content/v1/52c974b2e4b03b30610c5c19/1504540777053-4M5C3JLW616OGUFGRJ3Z/A-Trak_DIA-goodfromyou-2.gif)
![A-Trak_DIA-goodfromyou-1.jpg](https://images.squarespace-cdn.com/content/v1/52c974b2e4b03b30610c5c19/1504540758400-M49XMQ0C0SV2Y7ULMQLT/A-Trak_DIA-goodfromyou-1.jpg)
![A-Trak_DIA-goodfromyou-8.jpg](https://images.squarespace-cdn.com/content/v1/52c974b2e4b03b30610c5c19/1504540944768-P3EN5IVE4N8D2JX491TK/A-Trak_DIA-goodfromyou-8.jpg)
![A-Trak_DIA-goodfromyou-6.gif](https://images.squarespace-cdn.com/content/v1/52c974b2e4b03b30610c5c19/1504541134356-GM1P2AZ7GLLVX9IINPE5/A-Trak_DIA-goodfromyou-6.gif)
![A-Trak_DIA-goodfromyou-9.jpg](https://images.squarespace-cdn.com/content/v1/52c974b2e4b03b30610c5c19/1504540947492-U4T65YGPSHRGOOYF9W24/A-Trak_DIA-goodfromyou-9.jpg)
![A-Trak_DIA-goodfromyou-10.jpg](https://images.squarespace-cdn.com/content/v1/52c974b2e4b03b30610c5c19/1504540947476-GTUFIAOPB8YJM51JLUWC/A-Trak_DIA-goodfromyou-10.jpg)
![A-Trak_DIA-goodfromyou-7.jpg](https://images.squarespace-cdn.com/content/v1/52c974b2e4b03b30610c5c19/1504540944635-W4SEIXSULM66Y71H7AAS/A-Trak_DIA-goodfromyou-7.jpg)
![A-Trak_DIA-goodfromyou-11.jpg](https://images.squarespace-cdn.com/content/v1/52c974b2e4b03b30610c5c19/1504540949537-K4BAWT298LIVI73PAMXP/A-Trak_DIA-goodfromyou-11.jpg)
![A-Trak_DIA-goodfromyou-3.jpg](https://images.squarespace-cdn.com/content/v1/52c974b2e4b03b30610c5c19/1504540548857-AT90Q8UZM5JXC7S9K7G7/A-Trak_DIA-goodfromyou-3.jpg)