For the good of creativity.

Ideas, creative and design inspiration, curated with care by Steve & Charlie.

In the Aizone

Go big, be bold there is only now.

An impressive campaign from Sagmeister & Walsh that introduces it’s first use of colour to a new advertising campaign for Aizone; a Beirut department store. Inspired by the Holi Festival of Colour the team worked to "Make it as visually striking and as memorable as possible" and create as much of the visual through real form rather than retouch. Incredible results and cool behind the scenes video on click through.

GoodFromYou Sagmeister & Walsh

#sagmeister&walsh #aizone #colour

The Bureau Belfast

It’s (sport) science

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